Photobox

Founded in 2000, Photobox is one of the most popular photo printing company in the world. Every year, millions of people order personalised Photobox products such as calendars, mugs, and even phone cases. The bestselling individualised photo books are a particular favourite, too!

 

For Q4, spread over three months, the brand wanted to attack the Black Friday and Christmas shopping period with a multi-platform strategy based on Instagram and Youtube.

 

Over 400 pieces of published content were used in an aim to build brand awareness for Photobox services in the United Kingdom and France, whilst always closely focusing on the brand values and mission. The campaign, made up of 34 creators, met our goals with outstanding results, reaching almost 6 million users. Stay tuned for more!

+6,560,000
Impressions on Instagram
13.85%
Average Engagement Rate
34
Influencers Contracted
+4,200,000
Combined Following
403
Total Number of Posts
+5,950,000
Reach on Instagram

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